Tags: social-media*

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  1. Other generations think that millennials are entitled teenagers who want everything instantly. However, businesses, in particular, need to change that perspective. Millennials are powerful especially in the world of social media. They are also now the largest consumer in the world with approximately $200 billion annual revenue.

    Satisfying Millennials With Social Media

    In this age and technology, it is important for companies to note that social media is changing how the world of business works. According to Microsoft’s 2016 State of Global Customer Service report, 64 percent of millennials think that social media is a very effective way to solve customer problems. It is no doubt, therefore, that 52 percent of the said generation uses this platform in looking for solutions to their queries.
    https://customerthink.com/why-millennials-customer-satisfaction-level-matters-in-the-age-of-tech/
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  2. Email, social media and eCommerce. Smartphone, tablet, laptop and addressable TV. Today, the average person will interact with up to seven screens on any given day.

    For marketers and businesses trying to reach customers, that means seven opportunities for a message to get lost in translation, seven windows for the customer to see a redundant message and lose interest, and seven screens for the marketer to lose track of their customer.
    https://www.equities.com/news/why-is-customer-journey-tracking-so-difficult/
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  3. You can’t please everybody, and the people who design tech interfaces know this truth all too well.

    These folks have to consider conflicting suggestions from users to improve the experience on their favorite platforms, but their customers aren’t the only
    https://www.entrepreneur.com/article/309538/
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  4. Twitter has announced it is removing support for crucial APIs needed to power third-party clients such as Twitterrific and Tweetbot.

    From Thursday the social media platform shut off APIs that enable to developers to integrate push notifications and automatically-refreshing timelines into their own versions of Twitter - meaning many popular third-party apps will suffer from a severe loss of functionality.
    http://www.itpro.co.uk/development/31719/twitter-kills-support-for-third-party-clients/
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  5. Twitter is planning on launching a new tool that will allow its 300 million users to save tweets privately. The new feature will allow users to create a list of tweets they want to come back to, rather than the commonly used workaround of tapping the heart button, which can suggest to others that you like something or endorse it when you don't....
    http://www.zdnet.com/article/twitter-is-working-on-a-save-for-later-button/
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  6. As more companies and brands monitor and participate in community dialogues, they need to be aware that the loudest consumers don’t always represent the majority.
    https://www.entrepreneur.com/article/252318/
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  7. A successful business is certainly the right mix of various important aspects and customer satisfaction happens to be one of the most important aspects of any business. After all a business can only expect an excellent growth with an increasing growth in its customer-base and on the contrary, a business is bound to fall flat on its face if it fails to please its customers.

    Most importantly, in today’s world wherein Social media is extensively used by the people, even a single dissatisfied customer can cause a death blow to a business by sharing one’s negative opinions with the masses. Hence, it’s absolutely important for every business to develop a customer-focused approach wherein every single customer would be treated with utmost importance and care. In this post, we will share 5 excellent ways you can make your customers fall in love with your brand.
    https://customerthink.com/the-best-things-you-can-do-to-please-your-customers/
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  8. However, there are several ways that social marketing blunders can negatively impact your business.

    Most companies have a team dedicated to marketing on social media channels, so if you are a massage therapist who runs your whole social media marketing channels solo, these expert tips can help you find a more efficient way to manage your massage marketing plan online.

    Here are some common massage therapy social marketing mistakes you’ll want to avoid—and ways to correct them if you find yourself in a challenging situation.
    https://www.massagemag.com/common-social-media-mistakes-89182/
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  9. Running a restaurant in today’s digital world can be a daunting task, even for the most seasoned restaurant owner. The explosive growth of social media and smartphones allows your target audience to see and criticize your every move. Yelp certainly doesn’t help matters by allowing everyone – particularly millennials – the opportunity to shred your business without any validation because they didn’t have a “DopeAF” time. Operating a restaurant has become as much about playing defense as it is about providing great food and atmosphere. This is why a savvy digital marketing strategy is critical to increasing revenue.
    https://www.forbes.com/sites/forbesagencycouncil/2017/09/14/successful-digital-marketing-for-restaurants/#59bb1b341329/
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  10. Google AdWords, SEO, social media and email are just a few marketing campaign channels that businesses can use to drive visitors back to their website. And each of them has a price. So why are so many organizations willing to send visitors they are paying to acquire to a poorly converting landing page?
    https://www.forbes.com/sites/forbesagencycouncil/2018/07/20/six-ways-to-optimize-your-landing-page-for-conversions/#46cd44ed37c3/
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