tjeerdtraats: user-feedback*

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  1. A recent survey by Stanford Social Innovation Review confirmed a surprising fact: in an era where customer feedback is ubiquitous in the for-profit world, both doers and donors in the social innovation sphere struggle to systematically understand the preferences and experiences of the people they are seeking to help: the nonprofit customer.

    To be sure, social innovators want to understand their client’s needs. The survey found that 88% of 1,986 respondents reported that “gathering feedback” was one of their priorities in measuring impact. But only 13% were using it as a top source of insight for improving services; and two-thirds said that lack of staff capacity and resources were the major barrier to implementing feedback systems.
    https://hbr.org/2019/02/why-customer-feedback-tools-are-vital-for-nonprofits/
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  2. All feedback from your customers is valuable, but there are certain types of qualitative data that can give you more insight than others.

    Truly insightful feedback can help you identify when people think something is confusing, why they made a certain choice, what they value most about your product, or how they view your product against the competition.

    In turn, you can use this feedback to write more persuasive copy in your marketing, optimize your user experience, or prioritize new features to build. Ultimately, more useful feedback helps you make more informed business decisions.

    So how do you gather this type of feedback? It’s all about the questions you ask.


    Read more at https://www.business2community.com/customer-experience/how-to-get-more-insightful-user-feedback-02197934
    https://www.business2community.com/customer-experience/how-to-get-more-insightful-user-feedback-02197934/
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  3. Something for the Weekend, Sir? I am undergoing the lie detector test and it is not going well. I should have guessed something was up when they affixed the wires: temples and wrists are OK but it seems a little unnecessary to route what suspiciously looks like an AC mains cable to my groin.

    Blinking away the sweat under the hot studio lights before a braying audience, I wonder how it all came to this. I mean, the day began normally enough – just another day in the paradise of Customer Delight.

    The IT support department where I am occasionally contracted for floor-walking has been renamed – sorry, "rebranded" – several times already this year. It was called the aforementioned "Customer Delight" throughout 2018 but a new CIO in January changed it to "Enablement Masters". This confused everyone, especially the golfers, until his replacement in March came up with "Delivery Disruptives", which made us sound like rampaging postmen.
    https://www.theregister.co.uk/2019/05/17/something_for_the_weekend/
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  4. UX design is all about providing your users with the information they’re looking for, and doing so in the cleanest and most intuitive way possible. However, in order to do this successfully, UX designers must understand how their visitors experience the website or mobile app; a task which can get a little sticky if they don’t have the right tools in place.
    https://mopinion.com/why-ux-designers-need-user-feedback/
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  5. Mopinion released a new machine learning technology within its digital feedback analytics platform: automatic feedback categorisation. This technology employs machine learning techniques that make the analysis of qualitative feedback data – by way of labeling and categorisation – a much more fluid and systematic process.
    https://mopinion.com/machine-learning-technology-for-advanced-feedback-categorisation/
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  6. Your website is often the first chance you have to market your company’s products and services to your customers. So why wouldn’t you make it a priority to have the best website content out there? Now you can with our easy-to-use website content survey templates from the Mopinion Survey Marketplace!
    https://mopinion.com/great-templates-for-creating-website-content-surveys/
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  7. Mopinion is dedicated to providing its customers with the best possible feedback analytics software on the market. In order to maintain this status, our team strives to make constant and valuable improvements to our platform. We do this using the feedback provided directly by our customers. That being said, we’re happy to announce the release of the seven exciting new updates, including new machine learning technology, new feedback form metrics, and much more.
    https://mopinion.com/november-product-update/
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  8. Mopinion is proud to announce the new and robust Tealium and Mopinion integration. This powerful alliance between tag management and customer feedback combines precision targeting and smart data collection, giving users relevant and informative insights into the digital customer experience.
    https://www.mobilemarketer.com/press-release/20181031-mopinion-announces-full-integration-with-enterprise-tag-management-solution/
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  9. Developing a successful mobile app can be a demanding task that requires a lot of thought and understanding of what the customer needs. So what better way to explore what the customer needs than to ask them directly? Customer feedback makes that all too simple. So get started and try one of our free mobile app survey templates from the Survey Marketplace!
    https://mopinion.com/mobile-app-survey-templates/
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  10. Usability is not a new concept and has been part of the healthcare discussion for several years. Healthcare solutions offering intuitive user experiences reduce clinician burden and decrease task time. Strengthening this usability, however, is still challenging. It requires us to engage our users in meaningful ways that enable them to provide actionable feedback.
    https://www.beckershospitalreview.com/healthcare-information-technology/turning-user-feedback-into-usability-success.html/
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Mopinion: The Leading User Feedback Tool

Mopinion is a proud sponsor of User Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Feedback Tools in order to collect feedback from the user. Mopinion takes it one step further and offers a solution to analyse and visualise user feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.