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  1. Magento is a well-known ecommerce platform, recently acquired by Adobe. It offers two distinct platforms: Magento Open Source and Magento Commerce (or Magento 2). Supported by global network of nearly 1,150 solution and technology partners, Magento has a library of almost 5,000 extensions, created by other developers that ‘extend’ the functionality of the platform. These extensions range anywhere from Accounting & Finance to Customer Support and Reporting & Analytics to Shipping & Fulfillment and much more. There are also several notable user feedback extensions that are ideal for getting your customer feedback programme up and running.
    https://mopinion.com/magento-user-feedback-extensions/
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  2. We hope you enjoyed our first onboarding webinar: Form Building & Deployments. Next up in the series is our webinar on Reporting & Dashboard Configuration, a critical phase in any online feedback programme as this leads to the discovery of truly meaningful insights.
    https://mopinion.com/mopinion-academy-onboarding-webinar-phase-2/
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  3. Tie in your customer insights and make your projects a success. Mopinion has just launched a new integration with collaboration and work management software Asana. This new and improved integration – facilitated using Mopinion webhooks – allows users to push user feedback to their Asana boards and tasks without ever having to leave the Asana app!
    https://mopinion.com/mopinion-integration-with-asana/
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  4. Does your ecommerce website run on the Magento platform? Then we’ve got good news for you. Mopinion has just launched a user feedback extension for Magento that enables Magento-based websites to run Mopinion feedback software on their site.
    https://mopinion.com/mopinion-launches-user-feedback-extension-for-magento/
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  5. If you’re familiar with the Gartner Hype Cycle, you’re probably familiar with the “peak of inflated expectations” and the “trough of disillusionment” that are precursors to the “plateau of productivity” represented by emerging technologies. While Customer Experience (CX) is not a technology (although technology supporting CX is becoming more and more prevalent in Gartner’s hype cycle), you may be observing a similar CX evolution in your organization and in the market.

    A new era of Customer Experience is upon us as CX moves steadily towards becoming a de facto strategic imperative for any organization seeking competitive differentiation and business growth in today’s marketplace. To provide some insight into the current state of the CX market, and provide a bellwether of how well organizations are actually able to quantify the impact of their CX initiatives as they seek to achieve competitive advantage, Customer Think just completed a new primary research study entitled “What Drives CX Success?” (sponsored by Verint).
    http://customerthink.com/5-ways-to-prepare-for-a-new-era-of-customer-experience/
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  6. Unless you're one of those apathetic people who allows unread emails to collect up to the thousands in your inbox, you probably spent a good chunk of your morning deleting automated emails without reading them. But surely there was at least one that caught your eye, made you pause and skim through it, or maybe even made you click the link.

    It is more difficult than ever to cut through consumers' discerning filters. Living as we are in a digitized world, advertisements and promotions are everywhere we look, in everything we read, and on everyone's minds. Some predictions estimate that there will be 2.9 billion worldwide email users by the end of the year. Statista estimates that by 2021, 320 billion emails will be sent daily. That's a lot to sort through.
    https://www.businessnewsdaily.com/11355-how-to-send-marketing-emails.html/
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  7. Voice of Customer (VoC) technology presents as a digital loop closer for many of the systems which interact with the customer and produce data for driving better customer experience (CX).

    With the rise of CX as an aspiration and a concept, VoC solutions have followed in their wake as a practical way to obtain, analyze and measure customer feedback across multiple channels. Many of these solutions can be automated and integrated across other systems and solutions.
    https://www.cdotrends.com/story/14239/pumping-volume-voice-customer/
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  8. With the passing of time, a lot of retailers have started to experiment with the latest technology. Although, we know that technology is really important to any retail organization, and retailers are doing their best to serve their customers. On this journey of customer satisfaction, retailers work towards implementing the ideas and also ensure that the entire process is seamless. Over the years, customers have become connected to their favourite brands in a way that was never seen before. One of the most common ways is by interacting with them on the various social media platforms where the brands educate and provide relevant information to the consumers.
    https://www.entrepreneur.com/article/329922/
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  9. How do you give your customers a personalised, positive experience with every interaction, while also optimising operational performance for the best business results? It’s something that even the most technologically advanced organisations struggle with. But working with Verint, a global leader in Workforce Engagement capabilities, we’ve come up with a way to make it easier.

    With that, here are three reasons to opt for a converged customer and workforce experience:
    https://www.tahawultech.com/insight/three-reasons-to-opt-for-a-converged-customer-and-workforce-experience/
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  10. Companies are obsessed with providing the best possible customer experience and for good reason. When something goes wrong along that journey–necessitating a call to customer service–getting the customer quickly back on track is critical to minimizing the impact on the experience. Companies are especially interested in how these interactions go and hunger for data to help ensure the best possible customer journey.

    Enter customer surveys. Done correctly, questioning customers about their service interaction is a great opportunity to gauge customer disposition and to correct service issues. Done poorly, surveys fall short of collecting actionable data and ultimately have a negative impact on customer experience.
    https://customerthink.com/are-your-customers-suffering-from-satisfaction-survey-fatigue/
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Mopinion: The Leading User Feedback Tool

Mopinion is a proud sponsor of User Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Feedback Tools in order to collect feedback from the user. Mopinion takes it one step further and offers a solution to analyse and visualise user feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.