tjeerdtraats: social-media*

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  1. Google AdWords, SEO, social media and email are just a few marketing campaign channels that businesses can use to drive visitors back to their website. And each of them has a price. So why are so many organizations willing to send visitors they are paying to acquire to a poorly converting landing page?
    https://www.forbes.com/sites/forbesagencycouncil/2018/07/20/six-ways-to-optimize-your-landing-page-for-conversions/#46cd44ed37c3/
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  2. LinkedIn has announced this week a couple of new features to encourage conversations and content creation on the professional social network. After pushing users to start sharing video content on the platform, LinkedIn users now have the option to add video captions (.SRT files) from a PC. On the desktop, there’s also a new “Me” tab to access all the content you’ve shared.
    https://www.onmsft.com/news/linkedin-introduces-better-tools-for-content-creators-new-features-in-linkedin-messaging/
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  3. In a blog post explaining ways in which it collects user feedback, Facebook says that tens of thousands of its users opt in to take the company’s user research surveys every week on the platform. The responses to surveys are among the feedback methods that inform company decisions around product updates and ranking algorithms.
    https://marketingland.com/facebook-says-tens-of-thousands-of-users-opt-in-to-take-user-research-surveys-every-week-244356/
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  4. With more than 71 percent of businesses now advertising on social platforms, it’s safe to say that social media isn’t going to disappear anytime soon. However, in an office environment, are these methods of communication and interaction beneficial or not?
    http://www.adweek.com/digital/how-social-media-actually-boosts-efficiency-in-an-office-environment/
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  5. However, there are several ways that social marketing blunders can negatively impact your business.

    Most companies have a team dedicated to marketing on social media channels, so if you are a massage therapist who runs your whole social media marketing channels solo, these expert tips can help you find a more efficient way to manage your massage marketing plan online.

    Here are some common massage therapy social marketing mistakes you’ll want to avoid—and ways to correct them if you find yourself in a challenging situation.
    https://www.massagemag.com/common-social-media-mistakes-89182/
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  6. Social networking giant Facebook, which has been embroiled in a data breach controversy, today said it will host a series of public events across various countries, including India, as part of its efforts to improve and refine its community standard guidelines.
    http://www.bgr.in/news/facebook-to-seek-user-feedback-to-improve-community-guidelines/
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  7. Dealing with complainers and haters in social media can, of course, be tricky. What you need is a framework for how to do it right.
    https://www.entrepreneur.com/article/273748/
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  8. As more companies and brands monitor and participate in community dialogues, they need to be aware that the loudest consumers don’t always represent the majority.
    https://www.entrepreneur.com/article/252318/
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  9. Twitter can be a very effective tool for addressing questions about a brand’s product or services, but it’s not being used effectively, according to a new study.
    https://www.entrepreneur.com/article/247390/
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  10. You can’t please everybody, and the people who design tech interfaces know this truth all too well.

    These folks have to consider conflicting suggestions from users to improve the experience on their favorite platforms, but their customers aren’t the only
    https://www.entrepreneur.com/article/309538/
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