eringilliam

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  1. With only months remaining before the General Data Protection Regulation (GDPR) comes into effect, it is dominating the news agenda and is a top priority for businesses. From retailers to charities and the manufacturing industry to financial services, the impact of GDPR will affect every organisation that handles customer data and will be far reaching. Indeed, it has the scope to change the face of marketing completely.
    http://www.information-age.com/will-gdpr-improve-customer-experience-consumers-123470312/
    Tags: , , by eringilliam (2018-01-11)
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  2. A common misconception among digital marketers is thinking that online user feedback and online reviews are one and the same. And we can’t exactly blame them. On the surface these two appear to be almost identical: both collect input (Voice of the Customer data) from online visitors and customers, both include user ratings or scores, both are used to build a loyal customer base, and so on. But the truth is, they serve two very different purposes. So what’s the difference between online user feedback and online reviews?
    https://mopinion.com/the-difference-between-online-user-feedback-and-online-reviews/
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  3. When you are starting a business, creating relationships and receiving expert advice is key. Many organizations, such as the Small Giants Community and Vistage, provide entrepreneurs with these networking and mentorship opportunities. But the cost can be steep – sometimes thousands of dollars every year.
    https://www.businessnewsdaily.com/10279-business-communities-feedback-resources.html/
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  4. A great user experience isn't a component of a product, service or digital interface, but is about designing the entire process and the related interconnections. What other misconceptions are there around designing a great user experience in financial services?
    https://thefinancialbrand.com/68118/financial-service-user-experience-ux-design-misconceptions/#comment-block-wrapper/
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  5. Digital transformation remains an obstacle course. At Connected Enterprise ’17, the BT-150 executive panel shared how they faced these obstacles, moving beyond noisy KPIs and stifling performance reviews.
    https://diginomica.com/2017/12/15/overcoming-noisy-kpis-and-other-obstacles-to-digital-transformation-practitioners-speak-out/
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  6. To gather the most meaningful customer insight, companies need to know and embrace each of these 3 key CX feedback gathering trends...
    http://customerthink.com/3-cx-feedback-trends-every-company-should-embrace/
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  7. The number of IoT-enabled devices is growing exponentially. Gartner recently suggested that as many as 3.1 billion IoT devices could already be in use by businesses today. Some estimates even predict that by 2025, the total number could be much higher, exceeding 75 billion. Together they’ll generate an immense amount of data, and companies everywhere are scrambling to get their heads around it and figure out how to make the best use of it.
    https://www.forbes.com/sites/insights-hitachi/2017/12/18/6-ways-to-get-actionable-insight-from-your-iot-data/#227746513646/
    Tags: , , by eringilliam (2018-01-09)
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  8. Finding meaningful insights in end-user feedback has long been a white whale chase for IT pros. What truths lie beneath the murky depths of user opinion, and how can IT track them down faster? More importantly, is doing so even worth IT’s time? This post will present answers to those questions and offer up strategies for how to utilize the input of an increasingly tech-literate workforce to ultimately improve end-user experience and boost employee productivity.
    https://www.lakesidesoftware.com/blog/74-it-leaders-collect-end-user-feedback-what-are-they-getting-it/
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  9. With so much behavioral data out there, what’s the use in pestering the customer to ask for insight? PMs are afraid to contact their customers through email, NPS surveys, or in-app messaging, too worried they’ll annoy users, or get skewed data since only their happiest or unhappiest customers will respond. Asking your users for feedback sounds like a great way to give the customer a seat at the table.
    https://www.appcues.com/blog/what-product-managers-forget-about-user-feedback/
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  10. User Experience (UX) is somewhat of an ambiguous term. After all, how do you determine what is good UX and what is bad UX? Where do ‘they’ draw the line? And how do you know if you’ve got things under control? Offering up a superior digital user experience is becoming increasingly important among businesses and customers alike – which means you’re going to need the answers to these questions if you want to succeed in achieving a good UX. A great way of learning more about the quality of the UX you provide is by testing and measuring it using User Experience Testing Tools.
    https://mopinion.com/5-types-user-experience-testing-tools/
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Mopinion: The Leading User Feedback Tool

Mopinion is a proud sponsor of User Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Feedback Tools in order to collect feedback from the user. Mopinion takes it one step further and offers a solution to analyse and visualise user feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.