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  1. User feedback is a tremendously valuable tool, one that allows you to continuously improve your enterprise mobile strategy and digital architecture. But before we get into the top ways to engage mobile users and elicit feedback—discussing what tools should you use and what questions you should ask in order to best elicit user feedback, first, you need to consider...
    https://www.propelics.com/top-ways-to-engage-mobile-users-and-elicit-feedback/
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  2. Ever looked around and noticed that almost everyone is glued to their mobile phones? Doesn’t matter if they’re checking a work email, shopping online, texting a friend or watching videos of cats…everyone is connected and making use of their smartphones on a daily basis. Just to give you an idea with what I mean by everyone, there are nearly 2.6 billion smartphone subscriptions around the globe and this number is expected to jump to 6.1 billion in 2020. Some day there might even be more smartphones than people!
    https://mopinion.com/improve-mobile-experience-using-digital-feedback/
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  3. Recently, in Entrepreneur, I examined eight different ways your business could benefit from offering a mobile app. These included keeping up with your competitors, solving a problem that your customers face, retaining customer data to simplify conversions, and effectively managing customer loyalty programs.
    https://www.entrepreneur.com/article/317280/
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  4. Each and every page on your website / mobile app serves a different purpose, so why should your feedback buttons be any different? Well they’re not – at least not anymore which is something that many feedback companies have caught onto. In fact, most of these companies know that in order to get the best and most relevant feedback results, you (the user) will want to tweak your feedback forms so that they are aligned with the goals of specific pages or funnels.
    https://mopinion.com/one-script-for-all-your-feedback-buttons/
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  5. The very essence of a website's existence and success lies in its ability to optimize conversion rate – conversion optimization is both art and science that involves creativity as well as a systemized hypothesis. It is, in fact, a lot of fun and a game that gives marketers a sense of achievement and revenue to the business.

    A few things should always be considered while planning to get the best possible CRO results – there is no alternative to agility! Regular iterations and improvements followed by testing and measuring results is a constant thing of CRO.

    The following ten basics will set you on the path to healthy conversion optimization outcomes...
    https://www.martechadvisor.com/articles/ux-and-cro/10step-strategy-to-drive-conversion-rate-optimization-for-a-website/
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  6. Admit it. We as consumers are a demanding bunch. We have high expectations of the brands around us – whether that’s simply knowing our preferences, tailoring our online journeys, individualizing communications, or providing quick and hassle-free customer support. Put simply, we want to be the apple of every business’ eye. If things don’t go our way, well….it won’t be long before we’re off looking for an alternative that will meet our expectations. This logic is precisely why personalization efforts are so critical to the success of businesses – especially in the digital era.
    https://www.abtasty.com/blog/how-customer-feedback-drives-personalization-efforts/
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  7. Now if a user says “Hey Google, video call Mom,” up pops Google Duo — as long as the app is installed.

    Google Duo, first announced in 2016, is a video chat app — much like Apple’s FaceTime — however, it’s available for both Android and iOS. It has a few features that can’t be found on its rival’s app, such as the ability to leave video messages rather than voicemails, preview the caller’s live camera before answering and it’s also not necessary for both parties to have the app.
    http://www.freemalaysiatoday.com/category/leisure/2018/07/25/users-can-now-ask-google-assistant-to-video-call-on-duo/
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  8. Designing in an enterprise is hard. Have you heard these phrases in your work?

    “That’s not how things work here”

    “We’ve never done it like that before”

    In enterprise teams, these phrases seem to be particularly common. What about these?

    “If we’ve been successful in the past, why change?”

    “There’s no way we can change our process while also balancing the current load of projects”
    https://www.influencive.com/slack-a-look-inside-design-at-the-worlds-top-companies/
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  9. Your newsletters don’t have to be a chore. Writing about what you do should be an enjoyable experience, and when it is, it will reflect in the content–which then leads to a better read for your users!

    One thing that can be frustrating is getting that content out there
    https://born2invest.com/articles/4-best-email-marketing-services-business/
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  10. In a blog post explaining ways in which it collects user feedback, Facebook says that tens of thousands of its users opt in to take the company’s user research surveys every week on the platform. The responses to surveys are among the feedback methods that inform company decisions around product updates and ranking algorithms.
    https://marketingland.com/facebook-says-tens-of-thousands-of-users-opt-in-to-take-user-research-surveys-every-week-244356/
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Mopinion: The Leading User Feedback Tool

Mopinion is a proud sponsor of User Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Feedback Tools in order to collect feedback from the user. Mopinion takes it one step further and offers a solution to analyse and visualise user feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.