Surveys have gotten a bad name in the past due to the fact that the main ways of getting people to complete them were cold-calling and going from door-to-door. However, in today’s internet world, businesses can utilize surveys much more efficiently as they have become much easier to dispense and take. If you have a small business, surveys can provide concise and constructive feedback from your customers. Below are a few ways how survey tools can benefit your small business.
http://philadelphia.cbslocal.com/2018/02/12/survey-tools-benefit-business/
Fort Wayne’s Parks and Recreation department is seeking feedback from residents to gather crucial feedback about parks, facilities and programs offered to them.
The “Community Needs Assessment Survey” has been offered by the department before. Director Steve McDaniel says the responses inform the decision-making process within the department as it starts and completes projects around the city.
http://wboi.org/post/fort-wayne-parks-seeking-feedback-community-needs-survey#stream/0/
The most overrated thing in business—and in life—is praise. Praise makes you feel terrific, but it’s not very illuminating because you almost always already know what you’re good at, don’t you? Criticism is the petri dish of improvement. Without awareness of what you could do better, you are unlikely to actually do it better, right? Why then do so many companies go to the trouble of asking customers to complete surveys, but then invalidate the responses by incentivizing the wrong behaviors?
http://www.convinceandconvert.com/customer-experience/faux-feedback-are-you-doing-customer-surveys-wrong/
We’re all witnesses to the fact that mobile app usage has exploded in the last few years. So don't forget to employ surveys in-app too! Here are a few champion survey templates for your mobile apps!
https://marketplace.mopinion.com/products-category/mobile-apps/
Brands nowadays should jump at every opportunity to talk to their customers to learn about them. And businesses are splurging millions on setting up feedback channels: long form-based surveys, social communities and analytics, Net Promoter Score surveys, as well as direct reach via phone and emails.
https://wersm.com/customer-feedback-how-to-collect-it-and-what-to-do-with-it/
In a previous article, we introduced three different ways in which you can collect mobile feedback (in-app): Webviews, APIs and SDKs. We explained that each of these methods have their own strengths and weaknesses. From implementation requirements to technical know-how and from internet limitations to performance (once implemented), we just about covered it all. However, now we want to take an even closer look at one method in particular, which happens to be very much on the rise especially in the area of Analytics: mobile SDKs.
https://mopinion.com/mobile-app-feedback-surveys-sdk/
Surveys are ubiquitous. Customers have grown accustomed to seeing survey links at the bottom of receipts and receiving survey invitations by email. The good news about the proliferation of surveys is that it shows more companies are taking customer experience (CX) seriously.
The bad news: customers are apt to experience “survey fatigue”—and less likely to respond to survey requests.
You can combat survey fatigue by designing smart surveys that capture meaningful CX feedback from your customers. Our list of five survey mistakes will help you avoid common pitfalls and grow your response rates.
https://customerthink.com/avoid-these-5-survey-mistakes-to-gain-more-cx-feedback/
Small businesses are losing ground to larger corporations – not in employment, but in revenues. When the Census was taken in 2001, businesses with fewer than 500 employees contributed more than half of GDP (50.5%). However, only nine years later, that contribution had reduced to 44.5%, giving large corporations a 55.6% share.
What is causing this inequality, and is there something we can do about it?
https://customerthink.com/are-small-businesses-missing-out-on-customer-experience-as-a-way-to-grow/
Customer feedback is essential to improving your product, your delivery, and even your fundamental understanding of your users. Most companies know this, but struggle to gather enough good feedback, beyond the occasional survey, to act on. Why? It could be as simple as the fact that many companies don’t actually ask for feedback. Those that do often make it hard for users to provide feedback.
https://www.zendesk.com/blog/customer-feedback-forms/
If you’re not actively gathering customer feedback—and acting on this feedback—you’re losing out. Why? The happier you make your customers, the more likely it is that you’ll retain them. Bearing in mind that it’s six to seven times more expensive to acquire a new customer than it is to retain an existing one, I’d say you should definitely invest your time and effort into making the most of your customer feedback.
https://www.allbusiness.com/5-ways-customer-feedback-can-help-beat-competition-115931-1.html/
