With the influx of mobile apps across the industry, competition is high. This means organisations must continuously optimise their mobile app(s), stay innovative and listen to what they’re customers are saying. And this is where in-app feedback plays an important role.
https://mopinion.com/guide-in-app-feedback-financial-institutions/
Mopinion has added a new feature to couple metadata, such as user info, app version (and more) with user feedback within your Mobile SDK! This new feature equips Mopinion users with deeper insights into how certain app users or customers (based on demographics, interests, location, etc.) experience their mobile app. With these insights, users can personalise and optimise the online customer journey for their customers, while simultaneously increasing customer satisfaction and loyalty.
https://mopinion.com/add-metadata-to-your-feedback-within-the-mobile-sdk/
In a previous article, we introduced three different ways in which you can collect mobile feedback (in-app): Webviews, APIs and SDKs. We explained that each of these methods have their own strengths and weaknesses. From implementation requirements to technical know-how and from internet limitations to performance (once implemented), we just about covered it all. However, now we want to take an even closer look at one method in particular, which happens to be very much on the rise especially in the area of Analytics: mobile SDKs.
https://mopinion.com/mobile-app-feedback-surveys-sdk/
News, shopping, banking, social media; most of us have multiple mobile apps on our smartphones, but how are they made and what makes a good one? Dive into the world of app design with the Institute of Coding and learn how to create a great user experience.
You’ll hear from industry professionals on how they go about designing and building apps for their users. You’ll also have the opportunity to produce clickable prototypes from your own sketches and create your own app.
http://futurelearn.com/courses/creating-a-great-user-experience-for-mobile-apps/
We’re all witnesses to the fact that mobile app usage has exploded in the last few years. So don't forget to employ surveys in-app too! Here are a few champion survey templates for your mobile apps!
https://marketplace.mopinion.com/products-category/mobile-apps/
Recently, in Entrepreneur, I examined eight different ways your business could benefit from offering a mobile app. These included keeping up with your competitors, solving a problem that your customers face, retaining customer data to simplify conversions, and effectively managing customer loyalty programs.
https://www.entrepreneur.com/article/317280/
In an era of smart cities — that are designed to be productive, accessible and liveable — driving down pothole-ridden streets should be an annoyance of the past.
Likewise graffitied walls or abandoned trollies, problems of yesterday’s urban environment.
Yet the concept of smart cities remains exactly that, an idea yet to materialise and a theory yet to transition into practice.
https://www.arnnet.com.au/article/637509/how-one-sydney-start-up-connecting-smart-cities-citizens/
A product roadmap is essential for guiding the strategic direction of mobile app development. A roadmap is designed to communicate the “why” behind what you’re building. When you begin your development project, it’s important to remember that a roadmap is not set in stone; instead, it is made to accommodate change.
http://customerthink.com/how-to-create-a-product-roadmap-for-mobile-app-success/
There are millions of random apps out there are in App Store and Google Pay. There are also millions of products at shopping malls. The point is that a lot of supply doesn’t necessarily mean a good thing. Many companies create products just for the sake of creating them and will try to commercialize. Most of those products fail and that happens pretty often. The reason behind it is because those products are not designed to fit the actual needs of the potential customers.
https://www.forbesmiddleeast.com/en/how-to-design-a-perfect-user-experience/
App store optimization (ASO) has been somewhat overlooked of late with the growth of machine learning and AI, Google’s mobile-first index progression, and other noticeable industry changes commanding every marketer’s attention.
Whether you are new to app store optimization, or keen to refine your approach to ASO, this post will shed some practical insights which are proven to maximize app store success.
https://www.searchenginejournal.com/app-store-optimization-how-to-guide/241967/
