When we think about apps, we usually think about what we can see on our smartphones. In reality, that only scratches the surface of a highly lucrative industry where software is changing the face of business.
There are countless bespoke apps out there commissioned by organisations who need tools that can help people do their jobs that bit more easily.
http://www.itpro.co.uk/business-apps/31487/what-makes-a-great-bespoke-business-app/
Despite all of this hot July weather, we’ve got a cool new batch of updates we’d like to share this month, including our new webhook system (giving you the freedom to relay feedback data to several other applications), a brand new deployment script (without jQuery), a new feature that lets users add feedback form data to a cookie and some updates to our email alert feature!
https://mopinion.com/july-product-update-new-webhook/
In a blog post explaining ways in which it collects user feedback, Facebook says that tens of thousands of its users opt in to take the company’s user research surveys every week on the platform. The responses to surveys are among the feedback methods that inform company decisions around product updates and ranking algorithms.
https://marketingland.com/facebook-says-tens-of-thousands-of-users-opt-in-to-take-user-research-surveys-every-week-244356/
This article dives into the different ways in which webshop owners can leverage online feedback to reduce customer churn, including tips on where to collect feedback, the importance of collecting feedback in the checkout process and lastly, closing the feedback loop.
https://www.lightspeedhq.com/blog/2018/07/how-to-reduce-customer-churn-with-online-feedback/#ecommerce+retail/
Online content and digital assets are present in every stage of the online customer journey—from awareness and promotion to purchasing and brand loyalty. Whether this content is used for marketing purposes or purely for design, it’s the flesh and bones that shape your whole brand identity. And that is precisely why it’s important to get yourself on the right track towards crafting a winning content strategy. The question is: how?
https://blog.bynder.com/en/how-to-enhance-your-digital-content-with-online-feedback/
De Bijenkorf, a renowned retail brand within the Netherlands known for its premium and personal service in stores, has had an offline presence for almost 150 years. It sells products such as clothing, footwear, bedding, furniture, jewelry and much more. The Bijenkorf website is an extension of their offline presence which enables their brand to reach all of Holland and Belgium. De Bijenkorf’s online vision is to offer an online shopping experience that matches its premium standard provided to customers in stores.
https://mopinion.com/customer-success-story-de-bijenkorf/
There is no doubting that the CRM industry is a thriving one. According to Gartner, CRM is now considered the largest of all software markets – with a worldwide revenue of nearly $39.5 billion. Research director at Gartner even stated that CRM will ‘be the fastest growing software market with a growth rate of 16%’ in 2018. So why is this software so in vogue? CRM software now lies at heart of most marketing and sales operations. These businesses are trying to avoid silos and make information available to their employees wherever they are. Plus it’s proven to be an efficient way of obtaining the much sought-after ‘360 degree view of the customer’.
https://mopinion.com/best-enterprise-crm-software/
UX design is all about providing your users with the information they’re looking for, and doing that in the cleanest and most intuitive way possible. Sounds challenging right? Well that’s just a day in the life of a UX Designer.
https://mopinion.com/top-25-tools-for-ux-designers/
Whether you create your product for external clients, consumers, or internal users, your users will eventually see some version of your product. Maybe that’s a wireframe, a clickable prototype, an interactive prototype with dummy data, or a live product. New feature requests and change requests at any stage of development, especially after launch, are a fact of life for most products that have users.
Sooner or later, change requests from different users will start to contradict each other, or become too difficult to implement. This may make you rethink your product’s purpose. Product teams, engineering teams, and other stakeholders need ways to make sense of that.
https://www.brainleaf.com/blog/brainleaf-news/prioritize-user-feedback/
User experience (UX) is the most important part of any app. If a user finds an app difficult to use then it doesn’t matter how well it’s built or how good it looks – they won’t use it.
There are many areas within user experience, but the one we will focus on is micro interactions, which closely link to motion design and to the user interface (UI). Micro interactions are sometimes overlooked or viewed as a ‘nice to have’, however more and more people are seeing the benefits of spending time implementing them to enhance UX and better engage their end users.
https://www.marketingtechnews.net/news/2018/jul/02/how-enhance-your-ux-design-micro-interactions-guide/
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