Looking at customer experience (CX) and churn in the SaaS environment from a high level, there’s one theme that stands out from the mix: The fact that we live in what’s called a “switching economy.”
The term, coined by economists, describes a current trend impacting switching brands because of dissatisfaction with their experience. It can be a major driver of customer churn—and it’s already creating an incredible economic deficit in the US.
https://www.business2community.com/strategy/acing-omnichannel-support-in-saas-02098386/
BUSINESSES are learning to pay more attention to meeting the needs of their customers and improving their experiences. Adopting digital solutions have allowed businesses to do so in a progressive and goal-oriented manner.
Additionally, businesses can also tailor solutions of their own to help them approach arising problems and strategize improvements in a tactical manner – which is precisely what Airbnb has done.
http://techwireasia.com/2020/01/airbnb-has-built-an-intelligent-system-to-boost-user-experience/
When Mr Joshua Koh mulled over his experiences as a university student, he realised that he had been missing something crucial.
The 44-year-old founder of new student social networking app Campiiy, told The Straits Times that if he had had more access to information about courses and the quality of teaching in universities, he might have made more informed choices.
https://www.straitstimes.com/singapore/app-gives-users-feedback-on-university-courses-lecturers/
Twitter can be a very effective tool for addressing questions about a brand’s product or services, but it’s not being used effectively, according to a new study.
https://www.entrepreneur.com/article/247390/
Conversational or Chat Based UX is a new and exciting trend that gives you insight into what your customer is thinking and what they are looking for. Yet we see plenty of applications that build walls to keep away all kinds of user feedback.
https://uxplanet.org/collect-user-feedback-or-die-fb3a312f39b1/
News, shopping, banking, social media; most of us have multiple mobile apps on our smartphones, but how are they made and what makes a good one? Dive into the world of app design with the Institute of Coding and learn how to create a great user experience.
You’ll hear from industry professionals on how they go about designing and building apps for their users. You’ll also have the opportunity to produce clickable prototypes from your own sketches and create your own app.
http://futurelearn.com/courses/creating-a-great-user-experience-for-mobile-apps/
Stedin is a regional Dutch network operator that mainly operates in the Netherlands’ Randstad region, which consists of Rotterdam, The Hague and Utrecht. As one of the top three largest operators in the Netherlands, Stedin is responsible for the transport of electricity and gas to more than 2 million customers (including industrial customers).
Eager to gain better insights into how their website was performing and how they could improve the online experience (on a deeper level) Stedin employed Mopinion as its digital feedback solution.
http://mopinion.com/customer-story-stedin/
When it was first established, DPG Media solely produced paper newspapers. However the market has since taken a turn. Customers’ needs are evolving and digital products have become a primary medium for consuming news. This is especially true among younger generations that want everything digital. Meanwhile, the combination of traditional and digital news is still very popular among customers.
So how does DPG Media plan to better cater to the customers interested in their digital products? Let’s take a look.
https://mopinion.com/dpg-media-rolls-out-mopinion-software/
What is an e-commerce site without mobile-ready designs? Obviously antique! Mobile devices are the present and the future of e-commerce and marketing. Mobile users took over desktop traffic a long time ago. Irrespective of your website builder platform and CMS, you need to take a step towards optimizing your website for your mobile using customers right now. A good mobile-ready site is easy, light, fast and navigation-friendly.
https://www.socpub.com/articles/e-commerce-tips-future-proofing-your-magento-website-better-ux-15952/
The report is a brilliant presentation of critical dynamics, regional growth, competition, and other important aspects of the global End User Experience Monitoring Market . It gives accurate market figures and statistics including CAGR, revenue, volume, consumption, production, market shares, price, and gross margin. Each regional market studied in the report is carefully analyzed to explore key opportunities and business prospects they are expected to offer in the near future.
http://hitzdairies.com/2019/12/03/end-user-experience-monitoring-market-research-report-on-opportunities-drivers-and-threats-outlook-2026/
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