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  1. Your newsletters don’t have to be a chore. Writing about what you do should be an enjoyable experience, and when it is, it will reflect in the content–which then leads to a better read for your users!

    One thing that can be frustrating is getting that content out there
    https://born2invest.com/articles/4-best-email-marketing-services-business/
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  2. Customers are the most important cog in your business. Without them, you don’t have a business. But, despite all the tools we have today to create emotion-rich experiences for buyers, many marketers still struggle to understand their customers and what they really want. This just doesn’t cut it any more, particularly when consumers are actively seeking out connections with the brands they purchase from rather than one-off buying frenzies.
    https://mopinion.com/4-steps-successful-customer-obsessed-marketing-strategy/
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  3. Delivering strong customer experiences (CX) ties directly to your bottom line. According to a 2017 study by professional services company KPMG, customer experience leaders achieve higher revenue growth than customer experience laggards, with the top 25 CX leaders bringing in more than seven times that of CX laggards in one year alone.
    https://www.cmswire.com/customer-experience/5-customer-experience-trends-to-watch/
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  4. Mobile apps have become the bread and butter for many digital marketers. This is mostly credited to the fact that a quality mobile app has the potential to promote and grow your business tremendously. It can open new channels of revenue, introduce you to new marketing strategies (e.g. location tracking), give you the opportunity to provide more modern social media campaigns and of course, enable you to focus more on user experience. However, as the famous Rocky Balboa (yes, I’m a fan) puts it, ‘it ain’t all sunshines and rainbows’. Developing a successful mobile app can be a demanding task that requires a lot of thought and understanding of what the customer needs. So what better way to explore what the customer needs than to ask them directly? Customer feedback makes that all too simple.
    https://mopinion.com/easy-to-use-mobile-app-feedback-form-templates/
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  5. WordPress is a highly versatile content management system when it comes to website designing and development. Statistically, around 75 million websites are running on WordPress web creation tool. The unique thing about this open source is a diversity of plugins. It offers over 53,000 plugins which gives myriad opportunities to augment the functionality of the website.
    https://www.calvindude.com/5-essential-wordpress-user-feedback-plugins-for-small-business-website/
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  6. The most valuable asset in an early-stage startup is the team behind it. Unlike established companies with a validated business model, scalable product and paying customers, in the early validation stages, if the team stops, the startup instantly fails. Essentially, in the beginning, the startup is the team.

    For entrepreneurs who are looking to build a team or make the first hire, here are your options and my recommendations for which and when those options are best for you.
    http://forbes.com/sites/abdoriani/2020/01/04/5-payment-structures-for-your-early-stage-startup-team-members/#4d11d2a14cb7/
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  7. Conversational surveys such as Wizu massively improve the survey experience by offering a more engaging, interactive and personalised survey. In some ways conversational surveys are going back to the old-style face to face interviews by gaining deeper insight through conversations. However rather than deploying hundreds of interviewers armed with a clipboard, you can utilise one chatbot to conduct your surveys.
    https://www.mycustomer.com/community/blogs/wizu/5-reasons-to-be-using-conversational-surveys/
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  8. It’s no secret healthcare has improved with technology. I can schedule an appointment with my doctor, view my medical record, and fill a prescription all from an app on my phone. Robotics has changed the way surgery is completed. Human organs are being printed using 3D printers. However, with all these amazing steps towards healthcare of the future, we are missing one important factor: digital user experience.
    https://www.forbes.com/sites/danielnewman/2018/04/20/why-digital-transformation-in-healthcare-needs-to-prioritize-user-experience/#7f495b3e4bb8/
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  9. It’s no secret healthcare has improved with technology. I can schedule an appointment with my doctor, view my medical record, and fill a prescription all from an app on my phone. Robotics has changed the way surgery is completed. Human organs are being printed using 3D printers. However, with all these amazing steps towards healthcare of the future, we are missing one important factor: digital user experience.
    https://www.forbes.com/sites/danielnewman/2018/04/20/why-digital-transformation-in-healthcare-needs-to-prioritize-user-experience/#33f747124bb8/
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  10. All businesses need customer feedback, but unlike the online world, brick and mortar businesses very often won’t have a customer’s email address or mobile number to ask for it. Customers walk in the door and eat, buy something or avail of your services and then leave. As a business owner, you can ask them in person if they enjoyed the meal, had a good checkout experience or were satisfied with the haircut.
    https://customerthink.com/5-ways-to-capture-customer-feedback-in-physical-locations/
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Mopinion: The Leading User Feedback Tool

Mopinion is a proud sponsor of User Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Feedback Tools in order to collect feedback from the user. Mopinion takes it one step further and offers a solution to analyse and visualise user feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.