Tags: online-reviews*

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  1. In the technological world we live in today, there are multiple ways customers can submit reviews and feedback about your company, whether that be with customer satisfaction surveys, online reviews, word of mouth or through your company’s social media channels.

    “Customer feedback is information provided by clients about whether they are satisfied or dissatisfied with a product or service and about the general experience they had with a company,” Medium.com says online. “Their opinion is a resource for improving customer experience and adjusting your actions to their needs.”
    http://totallandscapecare.com/landscaping-business/asking-for-customer-feedback/
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  2. A common misconception among digital marketers is thinking that online user feedback and online reviews are one and the same. And we can’t exactly blame them. On the surface these two appear to be almost identical: both collect input (Voice of the Customer data) from online visitors and customers, both include user ratings or scores, both are used to build a loyal customer base, and so on. But the truth is, they serve two very different purposes….
    https://mopinion.com/the-difference-between-online-user-feedback-and-online-reviews/
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  3. Review websites are big business. The Competition and Markets Authority, which investigates online reviews and endorsements, estimates that £23 billion of annual consumer spending is influenced by ratings.
    https://www.thetimes.co.uk/article/dont-be-fooled-by-those-glowing-online-reviews-bt8snm85n/
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Mopinion: The Leading User Feedback Tool

Mopinion is a proud sponsor of User Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Feedback Tools in order to collect feedback from the user. Mopinion takes it one step further and offers a solution to analyse and visualise user feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.