The finance industry has been undergoing quite a few changes over the last few years. Financial institutions that were once very traditional are now looking to adopt best practices used by more agile and flexible FinTech organisations. These practices that will not only enable these organisations to adapt to a fast-changing and increasingly tech-driven industry ecosystem, but also meet the rising expectations of their research-savvy and technologically inclined customer base.
In this article, we will analyse the current state of the financial industry as well as summarise 5 best practices for Financial Companies entering into the ‘Digital Age’ .
https://mopinion.com/best-practices-for-financial-companies-entering-the-digital-age/
Did you know that – statistically speaking- email marketing has shown a significantly better ROI compared to other marketing channels? According to a survey conducted by Direct Marketing Association and Demand Metric, email had an ROI of nearly 122%, whereas other channels such as social media had just 28%. Interestingly enough, the majority of companies that achieved this ROI were using what are called email marketing services. Email marketing services are tools that help business owners and marketers create, send, test, optimise, track and report on the performance of their email marketing campaigns.
https://mopinion.com/best-email-marketing-services-for-small-businesses-smb/
More and more organisations are adopting a digital strategy. And as a result, the demand for digital solutions, and in particular, user feedback software has increased dramatically. To meet this growth, Mopinion has hired four new recruits that will join the Development, Customer Success and Sales teams!
https://mopinion.com/mopinion-welcomes-several-new-recruits-to-meet-growth/
I think we can all agree that digital marketing has become this complex web of moving parts… Today’s digital marketers are juggling multiple social media accounts, growing subscriber lists and email campaigns, content creation and management, user behaviour tracking and mobile marketing efforts. And it doesn’t stop there…
https://mopinion.com/digital-marketing-automation-tools-an-overview/
Every business wants to create and maintain a loyal customer base. Tackling this challenge is done best by going directly to your customers and measuring their allegiance. Try one (or all) of these survey templates and keep up loyalty levels.
https://marketplace.mopinion.com/products-category/loyalty/
Customer experiences (CX) are often the defining factor that sets a business apart from its competitors. Make sure your CX goes above and beyond that of your competitors and employ one of these surveys.
https://marketplace.mopinion.com/products-category/customer-experience-cx/
We’re all witnesses to the fact that mobile app usage has exploded in the last few years. So don't forget to employ surveys in-app too! Here are a few champion survey templates for your mobile apps!
https://marketplace.mopinion.com/products-category/mobile-apps/
'Employees are the backbone of our business'. But do they feel invested in the mission of your company? What about future employees? Start measuring employee engagement with one of these three leading survey templates.
https://marketplace.mopinion.com/products-category/employee-engagement/
Generic or not – almost every business uses contact- and lead generation forms on their websites and mobile apps. But are they customisable and fit-for-purpose. Take a gander at these simple, but necessary form templates.
https://marketplace.mopinion.com/products-category/generic-forms/
Email campaigns are ideal for reaching out to a large audience, but often this communication only goes one way. That's why you need a survey that will strike up a conversation and give you insights into how your campaigns are received.
https://marketplace.mopinion.com/products-category/email-campaign-feedback/
User Feedback News is a global community of people working or interested in User Feedback, UX and technology.
