Online content and digital assets are present in every stage of the online customer journey—from awareness and promotion to purchasing and brand loyalty. Whether this content is used for marketing purposes or purely for design, it’s the flesh and bones that shape your whole brand identity. And that is precisely why it’s important to get yourself on the right track towards crafting a winning content strategy. The question is: how?
https://blog.bynder.com/en/how-to-enhance-your-digital-content-with-online-feedback/
This article dives into the different ways in which webshop owners can leverage online feedback to reduce customer churn, including tips on where to collect feedback, the importance of collecting feedback in the checkout process and lastly, closing the feedback loop.
https://www.lightspeedhq.com/blog/2018/07/how-to-reduce-customer-churn-with-online-feedback/#ecommerce+retail/
In a blog post explaining ways in which it collects user feedback, Facebook says that tens of thousands of its users opt in to take the company’s user research surveys every week on the platform. The responses to surveys are among the feedback methods that inform company decisions around product updates and ranking algorithms.
https://marketingland.com/facebook-says-tens-of-thousands-of-users-opt-in-to-take-user-research-surveys-every-week-244356/
Despite all of this hot July weather, we’ve got a cool new batch of updates we’d like to share this month, including our new webhook system (giving you the freedom to relay feedback data to several other applications), a brand new deployment script (without jQuery), a new feature that lets users add feedback form data to a cookie and some updates to our email alert feature!
https://mopinion.com/july-product-update-new-webhook/
When we think about apps, we usually think about what we can see on our smartphones. In reality, that only scratches the surface of a highly lucrative industry where software is changing the face of business.
There are countless bespoke apps out there commissioned by organisations who need tools that can help people do their jobs that bit more easily.
http://www.itpro.co.uk/business-apps/31487/what-makes-a-great-bespoke-business-app/
Your newsletters don’t have to be a chore. Writing about what you do should be an enjoyable experience, and when it is, it will reflect in the content–which then leads to a better read for your users!
One thing that can be frustrating is getting that content out there
https://born2invest.com/articles/4-best-email-marketing-services-business/
Designing in an enterprise is hard. Have you heard these phrases in your work?
“That’s not how things work here”
“We’ve never done it like that before”
In enterprise teams, these phrases seem to be particularly common. What about these?
“If we’ve been successful in the past, why change?”
“There’s no way we can change our process while also balancing the current load of projects”
https://www.influencive.com/slack-a-look-inside-design-at-the-worlds-top-companies/
Need some guidance in making business decisions? Then you might want to think about employing a business intelligence tool, or BI tool. Business intelligence tools are all about helping you understand trends and deriving insights from your data so that you can make tactical and strategic business decisions.
https://mopinion.com/business-intelligence-bi-tools-overview/
LinkedIn has announced this week a couple of new features to encourage conversations and content creation on the professional social network. After pushing users to start sharing video content on the platform, LinkedIn users now have the option to add video captions (.SRT files) from a PC. On the desktop, there’s also a new “Me” tab to access all the content you’ve shared.
https://www.onmsft.com/news/linkedin-introduces-better-tools-for-content-creators-new-features-in-linkedin-messaging/
A product roadmap is essential for guiding the strategic direction of mobile app development. A roadmap is designed to communicate the “why” behind what you’re building. When you begin your development project, it’s important to remember that a roadmap is not set in stone; instead, it is made to accommodate change.
http://customerthink.com/how-to-create-a-product-roadmap-for-mobile-app-success/
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