“Last year was pretty hard, I’m not gonna lie,” says Peter Deng, Uber’s head of rider experience. But as part of new CEO Dara Khosrowshahi’s push to rebrand Uber around safety, Deng says, “we’ve seen the company shift to more listening.”
That focus on hearing users’ concerns prompted today’s change. Have a bad Uber ride when you’re busy and you might neglect to rate the driver or accidentally rush through giving them 5 stars. Forcing users to wait until a ride ends to provide feedback deprives them of a sense of control, while decreasing the number of accurate data points Uber has to optimize its service.
https://techcrunch.com/2018/05/14/uber-mid-ride-rating/
Uber is planning to tweak the historical pick-up and drop-off logs that drivers can see in order to slightly obscure the exact location, rather than planting an exact pin in it (as now). The idea is to provide a modicum more privacy for users while still providing drivers with what look set to be remain highly detailed trip logs.
https://techcrunch.com/2018/04/24/uber-to-stop-storing-precise-location-pick-ups-drop-offs-in-driver-logs/
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