The biggest obstacle to knowing what customers really think about us? Fear.
We fear they’ll tell us our product or service stinks, that we’re horrible people and we should never have set foot on earth.
Yet most companies never hear that type of painful feedback. Our research finds that companies with strong word of mouth and customer devotion behave like high-performance athletes when it comes to focusing on customer feedback. In effect, they are feedback machines. Customer feedback drives their marketing strategies, product development and service expectations.
https://www.peoplepulse.com/resources/useful-articles/customer-feedback/
Customer feedback is much more important than you can imagine. And a tech-driven approach to processing it do make difference.
Customer is the king, and the hotels that really care for their guests can't agree more. Respectable places pay a lot of attention to the thorough analysis of client feedback and draw conclusions. But it is difficult to track and count all the reviews, especially if a facility is fairly large. Each hotel is a complex system which consists of reception, catering, bar, interior, gym, stuff, etc. It's not always easy to process all the comments to find out which aspect drags the place down, or, on the contrary, helps it to stand out.
https://www.hospitalitynet.org/opinion/4086892.html/
The long-term quality of feedback you get from customers is directly correlated to the actions you take based on that feedback, and the feedback you give to the customers who made the effort to respond to you.
https://www.cmswire.com/customer-experience/developing-a-circle-of-customer-organization-feedback/
Author Jack Loechner mainly looked at the social media aspect of the survey that found “94% of companies do not yet use social media channels such as Facebook and Twitter to gather customer feedback” in his post but there is more. Much more…
https://www.i-scoop.eu/customer-satisfaction-social-feedback-one-cares/
Recruitee is a cloud-based ATS (Applicant Tracking System) that streamlines the recruitment process. In order for us to successfully save our users’ time and effort during hiring, we have to listen to their feedback! While we have a firm grasp on how to best execute recruitment software in order to produce results, there may be a feature every once in a while that could be improved for the vast majority of users. It helps tremendously to receive feedback on feature requests, bugs, or other comments, because we are constantly updating and improving the software to be the best it can be and allow our users to make the best hires possible....
https://mopinion.com/guest-post-customer-feedback-tips-software-company-recruitee/
Several years after the introduction of feedback analytics, online retailers continue to find ways to put the priceless resource of the user’s voice to work to increase conversions, sales and customer loyalty. Among the most innovative applications of direct customer feedback is analyzing trends to predict search queries, inform SEO design, adjust merchandising and improve overall marketing ROI.
Let’s say an online business selling apparel receives numerous feedback items related to a specific brand of shoe. Perhaps one customer is having trouble finding her size, another customer is requesting a certain color and a third wants to check on a shipping date for the pair she ordered. All three customers have different needs the company can meet by responding to their feedback forms. However, if that is all the company does with that feedback, it has missed a valuable marketing opportunity.
https://searchengineland.com/a-priceless-formula-for-success-customer-feedback-web-analytics-42652/
New research by the Commonwealth Bank shows the Australian retail sector has fallen behind the average business when it comes to innovation capabilities, and retailers should seek customer feedback to gain that innovation.
https://www.channelnews.com.au/cba-oz-retail-industry-innovation-falls-behind/
Have you been showing your customers enough love lately? In light of the upcoming holiday – Valentine’s Day – we must remind ourselves how meaningful customer relationships are, which is why we’ve dedicated this blog to emphasizing the importance of customer loyalty and how it can be enhanced through online customer feedback.
https://mopinion.com/build-up-customer-loyalty-with-online-customer-feedback/
We’ve gathered some interesting articles from various online marketing portals and communities about customer feedback. These experts give their advice and opinions on various topics surrounding online feedback and we want to share it with you!
https://mopinion.com/blog-round-up-online-feedback-articles-of-2016/
Collecting feedback from your shoppers and customers allows you to better cater to their needs, preferences and values, and a few rather unorthodox questions can provide the information needed to direct your attention to a plethora of possible solutions.
Customer feedback surveys are a little boring, but they’re important. If you don’t know what people think, then you have no real way to gauge how well you’re doing. If you aspire to innovate and grow, these surveys can give you the information you need to make those changes happen. Asking a few unorthodox questions can open your eyes to even broader possibilities.
https://retailnext.net/en/blog/7-meaningful-questions-to-add-to-your-customer-feedback-survey/
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