In this White Paper, Mopinion outlines why in-app feedback is important as well as three different ways in which mobile product owners and marketers – with the intention of optimising the mobile experience – can collect in-app feedback. This paper will also look at how to analyse and take action on feedback and discuss what should be considered in terms of security standards (as they relate to the General Data Protection Regulation).
https://mopinion.com/new-white-paper-optimising-the-mobile-experience-with-in-app-feedback/
Whether you’ve just launched your website or you’re in the process of improving the online customer experience, customer feedback will serve as an invaluable tool in achieving your business’ goals. This feedback not only has the potential to provide you with insights into which kinds of problems your visitors are running into but it can also reveal which features work well for them. The easiest way to gather this feedback is via feedback forms. For WordPress users in particular, this is especially easy as there are various plugins available that serve up feedback solutions at no cost.
https://mopinion.com/how-to-install-a-feedback-form-in-wordpress/
Many people over the years have said that email marketing’s days are numbered and that it will soon become a dated, perhaps even obsolete technology. But actually, this assumption couldn’t be more wrong. Email marketing still remains one of the most effective marketing channels with the highest return on investment (ROI). Much like other marketing channels however, email campaigns do offer up their fair share of challenges. Surprisingly, many of these challenges revolve around a lack of understanding and engagement with the target audience. It seems that with many campaign emails, communications are only outbound, leaving marketers with no real insight into how their email was received by their readers. This lack of insight into the performance an email campaign is precisely why it’s important to start collecting email campaign feedback.
https://mopinion.com/how-to-collect-email-campaign-feedback/
Facilitating online engagement and social interactions with customers can deliver a rewarding experience for many businesses. This pertains especially to B2Bs, that are in search of more customer intimacy and enhanced online engagement. To achieve these goals, these businesses often need a platform for managing all interactions, which leads them on a hunt for online community and social business software. But how will you know which tool is best for your business and which will give you the best results?
https://mopinion.com/top-23-online-community-and-social-business-software-overview/
Want a closer look at what we offer within our feedback analytics software? Based on the feedback of our clients and website visitors, Mopinion is happy to announce that it has recently updated and improved the Product page on its website.
https://mopinion.com/new-and-improved-product-page/
