Tags: marketing*

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  1. AI is in desperate need of designers–in part, because machine learning products often originate in the world of research, where design principles are rarely applied. Closing the gap between researchers and designers is the goal of Google’s People + AI Research (PAIR) initiative, which launched earlier this summer. PAIR aims to establish design principles for AI systems and build tools for designers and developers as AI moves quickly from the research lab into the products we use every day. At PAIR’s first conference in Cambridge, Massachusetts, this week, researchers from Google, MIT, Carnegie Mellon, and the University of Illinois presented their ideas on machine learning systems that have human needs at their core. Based on their comments, here are three problems AI is currently facing–and how the right design could help.
    https://www.fastcodesign.com/90144510/3-problems-with-ai-only-designers-can-solve/
    Tags: , , by eringilliam (2017-10-26)
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  2. YouTube announced it is working on a new look and feel for both its desktop and mobile apps and is inviting beta testers to preview the redesign and offer feedback.

    “While we hope that you’ll love what we’ve been working on, we’re also really excited to involve the YouTube community so we can make the site even better before sharing it more broadly,” writes product manager Brian Marquardt, on the YouTube Blog.
    https://marketingland.com/youtube-invites-users-give-feedback-upcoming-redesign-213622/
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  3. Growth Hacking is the term used to scale up your business by finding the most effective marketing channels and make use of them to interact with your audience and target customers. From paid campaigns to public relations, every marketer have incorporated growth hacking strategies in one way or another.
    https://www.slideshare.net/iqvis/9-best-growth-hacking-tools-for-startups/
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  4. 2015 was a tremendous year for Mopinion, we signed many new and exciting clients; such as TomTom, Generali and Microsoft, we doubled our sales team and added many new features to our platform. With all these exciting developments we also decided to launch a new Mopinion website.
    https://mopinion.com/mopinion-launches-new-website-2/
    Tags: , , by eringilliam (2017-08-29)
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  5. In this rapidly changing digital world, a company website functions as a calling card and is often the primary channel for customer relations. As a digital marketeer, you are constantly coming up with new ways to satisfy your online customers. After a few years, your website may no longer meet requirements and you will need to develop a new website. What role can feedback play in this respect?
    https://mopinion.com/new-website-5-reasons-to-start-with-customer-feedback-right-away/
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Mopinion: The Leading User Feedback Tool

Mopinion is a proud sponsor of User Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Feedback Tools in order to collect feedback from the user. Mopinion takes it one step further and offers a solution to analyse and visualise user feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.