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  1. At a time when many leading global financial institutions are still saddled with poor reputations dating from the financial crisis, Bank of America, one of the world’s largest commercial banks, has invested in building credibility with its customers by listening and responding to customer feedback in real-time.
    https://which-50.com/digital-feedback-powerful-builder-brand-trust-bank-america/
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  2. That is according to a study by market researcher Maru/edr, which found that less than half of financial services customers have been asked to give feedback in the last year.

    This is despite the Financial Conduct Authority’s (FCA) Treating Customers Fairly policy suggesting that feedback is one of the best ways to comply with the initiative.

    The research also shows that around half of customers think they can be treated unfairly by providers, while less than a third rate the communications they receive highly.

    “Customer feedback is vital for brands looking to protect and grow their market share," Maru/edr chief research officer, Steve Brockway, said.
    http://www.theactuary.com/news/2019/03/financial-services-firms-failing-to-capture-customer-feedback/
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Mopinion is a proud sponsor of User Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Feedback Tools in order to collect feedback from the user. Mopinion takes it one step further and offers a solution to analyse and visualise user feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.