eringilliam: consumer-expectations*

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  1. Defined by the World Economic Forum as ‘broadcasting, publishing, advertising, and gaming’, the media industry is all-pervasive in modern life. For audiences, it provides daily news, entertainment and information. For marketers, it’s direct to channel to a network of customers. Advancements in technology have fundamentally changed the way the media industry operates...
    https://www.clickz.com/the-state-of-media-transformation/113738/
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