The State of Content Analytics 2017

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  1. Inextricably entwined with the state of Big Datathat growing corpus of multidimensional information made larger each day via cheap sensors, cheap storage, and user-generated contentcontent analytics and its ability to pull actionable insights from digital content has never been under more pressure to perform. After all, having the highest volume of structured and unstructured data has never been the point; its whether sound business decisions can be made with that content that matters.
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