Were almost halfway through the year, and just beginning to enter whats sometimes called the summer lull: that sleepy period during July and August where people go away on holiday and everythings a bit quiet.
Most digital marketing ideas or digital marketing strategy pieces tend to be written and published at the beginning of the year, when everythings new and fresh and marketers are full of enthusiasm. Come June, the shine might be wearing off a bit, your strategy losing steam or not seeming as innovative and full of possibilities as it did in January.
But with six months still to go, you need to find a way to keep the momentum going for the second half of the year. What can you do?
In this article Ill look at six ideas on the cutting edge of digital marketing that can help to reinvigorate your brand. Some of them are quite simple, while others require a bit more implementation and planning; but all of them are sure to liven up your strategy and give your brand a competitive advantage going into the autumn.
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