De Bijenkorf, a renowned retail brand within the Netherlands known for its premium and personal service in stores, has had an offline presence for almost 150 years. It sells products such as clothing, footwear, bedding, furniture, jewelry and much more. The Bijenkorf website is an extension of their offline presence which enables their brand to reach all of Holland and Belgium. De Bijenkorf’s online vision is to offer an online shopping experience that matches its premium standard provided to customers in stores.
https://mopinion.com/customer-success-story-de-bijenkorf/
UX design is all about providing your users with the information they’re looking for, and doing that in the cleanest and most intuitive way possible. Sounds challenging right? Well that’s just a day in the life of a UX Designer.
https://mopinion.com/top-25-tools-for-ux-designers/
User experience (UX) is the most important part of any app. If a user finds an app difficult to use then it doesn’t matter how well it’s built or how good it looks – they won’t use it.
There are many areas within user experience, but the one we will focus on is micro interactions, which closely link to motion design and to the user interface (UI). Micro interactions are sometimes overlooked or viewed as a ‘nice to have’, however more and more people are seeing the benefits of spending time implementing them to enhance UX and better engage their end users.
https://www.marketingtechnews.net/news/2018/jul/02/how-enhance-your-ux-design-micro-interactions-guide/
Facebook has been trying to improve its services for its users and has come up with Community Standards and ads policies that govern the ads that will also mark bad shopping experiences off Facebook. On Tuesday Facebook globally launched its new tool, the ‘Leave Feedback’ button that will prompt users to tell about their shopping experiences.
https://www.techgenyz.com/2018/06/12/facebook-user-feedback/
What’s left apart from designing the beautiful website / Portal? Is that the images or content or backgrounds that should be fitted in the site?
No, this is not the concluding step before exploring the site to the public. The site has to be gone through “Testing” phase which is the most essential part of the designer’s role. It shows the correct path to shut the door on various obstacles that were not expected in the design section.
http://customerthink.com/a-habit-of-testing-for-effective-user-experience/
Mopinion is happy to announce its expansion to the French market as well as the appointment of a dedicated French sales team, led by Head of Sales for France, Fanny-Laure Thomas. This expansion is part of our greater strategy to better cater to the needs of its French clients, including the world’s largest sporting goods retailer Decathlon and cultural products retailer Cultura, as well as extend our footprint to more European organisations.
https://mopinion.com/mopinion-expands-its-presence-in-france/
As shown in a research carried out by Capital One, only 9 percent of travelers will book a trip based on brand loyalty. Tough crowd, right? Absolutely, and the truth is, we’re all susceptible to it. In this industry, people are more inclined to just go with the cheapest option. This is why travel organisations have to be more tactical in attracting and engendering loyalty from their customers.
More forward-thinking travel organisations are taking it one step further and setting themselves apart from the myriad of competitors out there and they’re doing this by way of personalised customer experiences – better known to travel marketers as ‘personalisation’.
Here’s a closer look at personalisation in the travel industry and the power of intertwining this customer data with user feedback.
https://mopinion.com/combining-customer-profiles-with-user-feedback/
User personas are a challenging yet most important thing to understand when it comes to web designing. UX or user experience has been a debatable topic for quite long. While every app development company or UX designer has their own way or perception of user experience, there are some tested and fail-proof tips and ideas that will help you understand the user experience in a better way.
https://customerthink.com/understanding-the-user-experience-tips-and-tricks/
Do you collect user or customer feedback? If so, how are you using it to improve your website or online business? Reaching out to your visitors and asking them how they like your site and areas for improvement is one of the best ways to better your product or business.
http://www.addthis.com/blog/2015/09/29/5-ways-to-collect-user-feedback-and-improve-your-website/#.Wv1xt0iFPIV/
There are millions of random apps out there are in App Store and Google Pay. There are also millions of products at shopping malls. The point is that a lot of supply doesn’t necessarily mean a good thing. Many companies create products just for the sake of creating them and will try to commercialize. Most of those products fail and that happens pretty often. The reason behind it is because those products are not designed to fit the actual needs of the potential customers.
https://www.forbesmiddleeast.com/en/how-to-design-a-perfect-user-experience/
