Tags: user-experience*

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  1. Have you ever asked a user of your product how they like it, and had them tell you it’s fantastic, super easy to use, and they love it?

    I bet it made you feel great didn’t it?

    Well… bad news… that kind of feedback sucks, and hearing it does nothing for you besides making you feel all warm and fuzzy inside.

    In order to get feedback you can actually use to build a better product, you need to know the right questions to ask, and the right answers to look for.
    https://usabilityhour.com/user-feedback/
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  2. The very essence of a website's existence and success lies in its ability to optimize conversion rate – conversion optimization is both art and science that involves creativity as well as a systemized hypothesis. It is, in fact, a lot of fun and a game that gives marketers a sense of achievement and revenue to the business.

    A few things should always be considered while planning to get the best possible CRO results – there is no alternative to agility! Regular iterations and improvements followed by testing and measuring results is a constant thing of CRO.

    The following ten basics will set you on the path to healthy conversion optimization outcomes...
    https://www.martechadvisor.com/articles/ux-and-cro/10step-strategy-to-drive-conversion-rate-optimization-for-a-website/
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  3. Managing a better user experience is critical to almost every business. After all, it is part of the way that a customer engages with your company and/or your brand. It's important to get it right so that the customer has a positive experience. Without a good experience, you can lose customers and that can hurt your bottom line in the long run.
    https://www.forbes.com/sites/forbestechcouncil/2018/07/24/12-ways-to-improve-a-customers-user-experience/#499a322a1fc7/
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  4. With customer experience top of mind with forward thinking organizations, it's no surprise that user experience designers are in demand. In fact, survey data from Adobe on demand for user exerpience designers in February 2017 revelaed that, "Eighty-seven percent of managers said hiring more UX designers is the top priority for their organization: higher than graphic designers (76%) and product managers (74%), and tied with software engineers for top spot." "The demand for UX designers is still there. Just one look at Indeed’s job posting for UX designers speaks volumes, "said Cisco Guzman, director of product management at Adobe XD.
    https://www.cmswire.com/customer-experience/13-must-have-user-experience-ux-design-skills/
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  5. Online surveys are a quick and incredibly useful tool for gathering all sorts of user feedback. In next to no time you can whip something up using one of the many online survey tools out there (I particularly recommend SurveyGizmo) and start gathering feedback from real users.
    http://www.uxforthemasses.com/online-survey-questions/
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  6. Every business I know of wants to increase sales and make more money.

    In today’s technical and online environment, the only way to be successful is to have a steady flow of traffic to your website.

    Because Google is a major source of traffic, ranking high in the search results is critical.
    https://www.searchenginejournal.com/why-search-rankings-traffic-drop/264617/
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  7. A lot has changed in the 30-plus years since author Donald A. Norman aired that grievance in his seminal 1988 text The Design of Everyday Things. These days, the user is king — and any product development team that prioritizes programmers’ desires over user experience (UX) won’t be a working product team for very long.

    But building an intuitive app or website that truly accommodates user needs and behaviors requires ample know-how: there’s extensive user research and testing, then mocking up and wireframing designs based on that input, elevating those designs into high-fidelity prototypes and finally handing them off to developers as seamlessly as possible.
    http://builtin.com/design-ux/ux-design-courses/
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  8. Holistic UX design anticipates and covers all essential customer touchpoints with your business and is a direct result of a comprehensive customer journey map. This ensures design that delights and offers superior performance.

    New year plans are being concluded as 2020 approaches. What plans do you have to grow your business or career in 2020?
    http://oracleglobe.com/business/20-ux-design-events-you-must-not-miss-in-2020-18221.html/
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  9. Your newsletters don’t have to be a chore. Writing about what you do should be an enjoyable experience, and when it is, it will reflect in the content–which then leads to a better read for your users!

    One thing that can be frustrating is getting that content out there
    https://born2invest.com/articles/4-best-email-marketing-services-business/
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  10. Winter is coming, which means it’s time cozy up by the fire, grab some hot cocoa and get lost in that book you’ve been meaning to dive into. For UX Designers, this is a good opportunity to catch up on some design-specific reading. There are plenty of resources out there that will give you a deeper understanding of the principles behind UX design as well as some practical tips and tricks you can apply to your website or mobile app. From beginners to senior UX designers, we’ve got UX books out there for all levels of experience.
    http://mopinion.com/best-user-experience-ux-books-this-winter/
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Mopinion is a proud sponsor of User Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Feedback Tools in order to collect feedback from the user. Mopinion takes it one step further and offers a solution to analyse and visualise user feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.