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  1. The way businesses approach customer experience (CX) is shifting, along with driving a fundamental change in company culture. Leaders who are invested in improving customer experience have discovered that if they first focus on shaping company culture from the inside, everyone from the customers to the stakeholders benefit.
    https://mopinion.com/be-a-better-leader-by-improving-the-customer-experience/
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  2. Mopinion is proud to announce that capturing visual feedback is now part of its service offering within the Mopinion Feedback Analytics software. This type of feedback allows our users to take an even closer look at how visitors experience their websites and mobile apps. So how does it work?
    https://mopinion.com/mopinion-adds-visual-feedback-to-its-feedback-analytics-software/
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  3. When working on websites and designing them with your team, there can be so much back and forth in emails and messages. It’s awfully difficult to keep up with long email chains that stretch out all over your inbox. Lots of team members means lots of email threads to keep up with. What to do?
    https://mopinion.com/top-10-website-annotation-tools/
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  4. So as I was going through all of the possible scenarios in my head (which we all know is an endless cycle thanks to George R.R. Martin’s genius writing), it dawned on me that Game of Thrones has a lot of cryptic, yet valuable tips when it comes to digital feedback. Let’s take a look at what can be learned…
    https://mopinion.com/3-lessons-to-be-learned-from-game-of-thrones-about-digital-feedback/
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  5. Interested in collaborating with a software partner that puts the online Voice of the Customer at the heart of every organisation? Well now you can. Mopinion has just launched its very own Mopinion Partner Programme and is now inviting partners to join.
    https://mopinion.com/mopinion-launches-partner-programme/
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  6. For a successful website or mobile app, user experience and interaction are critical factors which calls for testing, feedback and refinement during and after the design process. This is where feedback comes in handy.
    https://mopinion.com/top-visual-feedback-tools-an-overview/
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  7. If someone told you they had some very powerful information that might make or break your webshop, would you want to hear it right away or just wait until tomorrow? Most of us would want that information on our desk in a heartbeat, which is why many businesses nowadays are using real-time feedback alerts (also known as smart alerts) to monitor the online customer experience.
    https://mopinion.com/how-real-time-feedback-alerts-help-effectively-manage-webshop/
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  8. Travix wants to elevate its focus on ‘Customer First’ to an even higher level. To do this, they will be taking a few big steps in 2017 in regards to measuring customer satisfaction..
    https://mopinion.com/travix-revamps-digital-feedback-programme-worldwide-using-mopinion-software/
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  9. While creating delight is an essential part of any UX process, it’s not given its proper due while crafting the business strategies. Yes, it’s easy to ignore the benefits of delight over busy timelines, budgets, and complex business goals. But if implemented well, it can bring stickiness to the product, evoking a positive emotion in the users. Here’s how you can create a delightful experience for your users.
    https://inkoniq.com/blog/product-journey-usability-creating-ux-delight/?ref=webdesignernews.com/
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  10. According to an online eDigitalResearch survey, nearly one third of consumers research holidays solely online. The need for travel agencies, tour guides and hotel concierges is dwindling as more and more DIY (Do-It-Yourself) travellers emerge; travellers who are well-acquainted with booking online and therefore, have high demands for good service.
    https://mopinion.com/3-ways-online-feedback-can-improve-travel-app/
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Mopinion: The Leading User Feedback Tool

Mopinion is a proud sponsor of User Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Feedback Tools in order to collect feedback from the user. Mopinion takes it one step further and offers a solution to analyse and visualise user feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.