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  1. Halloween is almost here. The skies are growing darker. Leaves are covering the sidewalks. Pumpkins are sprouting up on nearly every front porch. And shops are dressing up their front windows with decorations of spiders, skeletons and scary masks! One thing is for sure, here in the Netherlands Halloween is definitely gaining ground. But while all the scaring and getting scared continues to become more popular and celebrated, this theme isn’t exactly something you want reflected in your business. In this article, we’ll provide you with 5 tips that will help you avoid scaring off your customers with feedback forms!
    http://mopinion.com/stop-scaring-off-your-customers-try-these-5-online-feedback-tips/
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  2. REA Group make up a global online real estate advertising company headquartered in Melbourne, Australia. A News Corp company, the group runs realestate.com.au, Australia’s biggest real estate listings website with 4.4 million unique browsers each month.

    The REA Group puts high value on user experience. The team is determined to provide quality browsing journeys for their customers. For all businesses, quality user experience is imperative. It can have direct affects on conversions, customer retention, and overall business goals.
    http://thepaypers.com/case-study/rea-group-fights-content-scraping-attacks-and-credential-stuffing-with-automation--1239779/
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  3. Gamification has become a popular tactic in web design since it first burst onto the digital scene over 10 years ago. It’s everywhere you look, both on- and off-screen, and nobody is denying that it can do wonders for conversions – but what about the wider impact of gamification on business and technology?
    http://usabilitygeek.com/achieving-better-engagement-through-ux-the-secret-to-gamification/
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  4. Introducing Mopinion’s 2020 edition of the User Experience (UX) Insights software landscape. For this landscape, we’ve gathered over 30+ UX Insights software from 3 key categories in this space.
    https://mopinion.com/en/mopinion-user-experience-ux-insights-software-landscape/
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Mopinion: The Leading User Feedback Tool

Mopinion is a proud sponsor of User Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Feedback Tools in order to collect feedback from the user. Mopinion takes it one step further and offers a solution to analyse and visualise user feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.