It’s no secret healthcare has improved with technology. I can schedule an appointment with my doctor, view my medical record, and fill a prescription all from an app on my phone. Robotics has changed the way surgery is completed. Human organs are being printed using 3D printers. However, with all these amazing steps towards healthcare of the future, we are missing one important factor: digital user experience.
https://www.forbes.com/sites/danielnewman/2018/04/20/why-digital-transformation-in-healthcare-needs-to-prioritize-user-experience/#7f495b3e4bb8/
We’ve all heard of Netflix – the media streaming service has around 118 million subscribers, and for Q1 of 2018 they posted a 42% increase in revenue from last year. One of the reasons behind these impressive numbers is that Netflix is a multi-channel success story. That is evidenced by the fact that although 70% of sign ups happen on mobile and desktop computer, 70% of total viewing then happens on TVs. In other words, users of Netflix engage with the platform on a variety of devices, so the transitions between these need to be seamless in order to deliver a truly multi-channel experience.
https://www.business2community.com/mobile-apps/what-we-can-learn-about-first-time-user-experience-from-the-netflix-app-02052094/
Skeptics of user experience research often point to the following quote attributed to Henry Ford: “If I had asked people what they wanted, they would have said faster horses.” The logic goes that if Ford had conducted user experience (UX) research and listened to his customers, he would have tried to optimize the horse and would never have invented the car. Real innovation cannot happen by simply iterating in response to customer feedback, but instead requires product visionaries that lead solely based on their intuition. What, then, is the value of UX research?
https://www.forbes.com/sites/leoyeykelis/2018/05/10/why-its-wrong-to-ask-users-what-they-want-and-what-to-ask-instead/#53e4995a1f22/
It’s no secret healthcare has improved with technology. I can schedule an appointment with my doctor, view my medical record, and fill a prescription all from an app on my phone. Robotics has changed the way surgery is completed. Human organs are being printed using 3D printers. However, with all these amazing steps towards healthcare of the future, we are missing one important factor: digital user experience.
https://www.forbes.com/sites/danielnewman/2018/04/20/why-digital-transformation-in-healthcare-needs-to-prioritize-user-experience/#33f747124bb8/
There are millions of random apps out there are in App Store and Google Pay. There are also millions of products at shopping malls. The point is that a lot of supply doesn’t necessarily mean a good thing. Many companies create products just for the sake of creating them and will try to commercialize. Most of those products fail and that happens pretty often. The reason behind it is because those products are not designed to fit the actual needs of the potential customers.
https://www.forbesmiddleeast.com/en/how-to-design-a-perfect-user-experience/
Do you collect user or customer feedback? If so, how are you using it to improve your website or online business? Reaching out to your visitors and asking them how they like your site and areas for improvement is one of the best ways to better your product or business.
http://www.addthis.com/blog/2015/09/29/5-ways-to-collect-user-feedback-and-improve-your-website/#.Wv1xt0iFPIV/
User personas are a challenging yet most important thing to understand when it comes to web designing. UX or user experience has been a debatable topic for quite long. While every app development company or UX designer has their own way or perception of user experience, there are some tested and fail-proof tips and ideas that will help you understand the user experience in a better way.
https://customerthink.com/understanding-the-user-experience-tips-and-tricks/
As shown in a research carried out by Capital One, only 9 percent of travelers will book a trip based on brand loyalty. Tough crowd, right? Absolutely, and the truth is, we’re all susceptible to it. In this industry, people are more inclined to just go with the cheapest option. This is why travel organisations have to be more tactical in attracting and engendering loyalty from their customers.
More forward-thinking travel organisations are taking it one step further and setting themselves apart from the myriad of competitors out there and they’re doing this by way of personalised customer experiences – better known to travel marketers as ‘personalisation’.
Here’s a closer look at personalisation in the travel industry and the power of intertwining this customer data with user feedback.
https://mopinion.com/combining-customer-profiles-with-user-feedback/
Mopinion is happy to announce its expansion to the French market as well as the appointment of a dedicated French sales team, led by Head of Sales for France, Fanny-Laure Thomas. This expansion is part of our greater strategy to better cater to the needs of its French clients, including the world’s largest sporting goods retailer Decathlon and cultural products retailer Cultura, as well as extend our footprint to more European organisations.
https://mopinion.com/mopinion-expands-its-presence-in-france/
What’s left apart from designing the beautiful website / Portal? Is that the images or content or backgrounds that should be fitted in the site?
No, this is not the concluding step before exploring the site to the public. The site has to be gone through “Testing” phase which is the most essential part of the designer’s role. It shows the correct path to shut the door on various obstacles that were not expected in the design section.
http://customerthink.com/a-habit-of-testing-for-effective-user-experience/
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