Developing a successful mobile app can be a demanding task that requires a lot of thought and understanding of what the customer needs. So what better way to explore what the customer needs than to ask them directly? Customer feedback makes that all too simple. So get started and try one of our free mobile app survey templates from the Survey Marketplace!
https://mopinion.com/mobile-app-survey-templates/
Mopinion is proud to announce the new and robust Tealium and Mopinion integration. This powerful alliance between tag management and customer feedback combines precision targeting and smart data collection, giving users relevant and informative insights into the digital customer experience.
https://www.mobilemarketer.com/press-release/20181031-mopinion-announces-full-integration-with-enterprise-tag-management-solution/
Mopinion is dedicated to providing its customers with the best possible feedback analytics software on the market. In order to maintain this status, our team strives to make constant and valuable improvements to our platform. We do this using the feedback provided directly by our customers. That being said, we’re happy to announce the release of the seven exciting new updates, including new machine learning technology, new feedback form metrics, and much more.
https://mopinion.com/november-product-update/
Your website is often the first chance you have to market your company’s products and services to your customers. So why wouldn’t you make it a priority to have the best website content out there? Now you can with our easy-to-use website content survey templates from the Mopinion Survey Marketplace!
https://mopinion.com/great-templates-for-creating-website-content-surveys/
Mopinion released a new machine learning technology within its digital feedback analytics platform: automatic feedback categorisation. This technology employs machine learning techniques that make the analysis of qualitative feedback data – by way of labeling and categorisation – a much more fluid and systematic process.
https://mopinion.com/machine-learning-technology-for-advanced-feedback-categorisation/
Something for the Weekend, Sir? I am undergoing the lie detector test and it is not going well. I should have guessed something was up when they affixed the wires: temples and wrists are OK but it seems a little unnecessary to route what suspiciously looks like an AC mains cable to my groin.
Blinking away the sweat under the hot studio lights before a braying audience, I wonder how it all came to this. I mean, the day began normally enough – just another day in the paradise of Customer Delight.
The IT support department where I am occasionally contracted for floor-walking has been renamed – sorry, "rebranded" – several times already this year. It was called the aforementioned "Customer Delight" throughout 2018 but a new CIO in January changed it to "Enablement Masters". This confused everyone, especially the golfers, until his replacement in March came up with "Delivery Disruptives", which made us sound like rampaging postmen.
https://www.theregister.co.uk/2019/05/17/something_for_the_weekend/
All feedback from your customers is valuable, but there are certain types of qualitative data that can give you more insight than others.
Truly insightful feedback can help you identify when people think something is confusing, why they made a certain choice, what they value most about your product, or how they view your product against the competition.
In turn, you can use this feedback to write more persuasive copy in your marketing, optimize your user experience, or prioritize new features to build. Ultimately, more useful feedback helps you make more informed business decisions.
So how do you gather this type of feedback? It’s all about the questions you ask.
Read more at
https://www.business2community.com/customer-experience/how-to-get-more-insightful-user-feedback-02197934https://www.business2community.com/customer-experience/how-to-get-more-insightful-user-feedback-02197934/
A recent survey by Stanford Social Innovation Review confirmed a surprising fact: in an era where customer feedback is ubiquitous in the for-profit world, both doers and donors in the social innovation sphere struggle to systematically understand the preferences and experiences of the people they are seeking to help: the nonprofit customer.
To be sure, social innovators want to understand their client’s needs. The survey found that 88% of 1,986 respondents reported that “gathering feedback” was one of their priorities in measuring impact. But only 13% were using it as a top source of insight for improving services; and two-thirds said that lack of staff capacity and resources were the major barrier to implementing feedback systems.
https://hbr.org/2019/02/why-customer-feedback-tools-are-vital-for-nonprofits/
Financial institutions have always been at the forefront of innovation and new technologies. In fact, quite recently, increasing automation and the use of electronic trading and payments were some of the largest focuses in this industry. All customer data and accounts were centrally managed by a third party system, which was the standard at the time.
But times are changing. Nowadays we’re seeing that consumers in this industry are evolving. They’re raising their expectations and changing their habits, and focusing on obtaining a better overall experience rather than a better price point. So how can financial institutions stay in touch with their customers? The answer is digital feedback.
http://mopinion.com/new-white-paper-digital-feedback-and-the-finance-industry/
We’re delighted to share that German solar energy equipment supplier K2 Systems recently rolled out Mopinion feedback within their very own future-oriented planning software K2 Base. With their online software ‘K2 Base’, K2 Systems provides a powerful tool that helps plan the foundation of a PV installation, the mounting system. This software is a continuously updated and platform-independent online software. In the future, K2 Systems hopes to gather much more feedback about the usability of their software and leverage that feedback to ‘change the user journey to a user delight’.
http://mopinion.com/k2-systems-launches-mopinion/
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